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Bourgogne Wine Press Tour 2012 | by Sopexa

Sao Paulo & Rio

 

Client Bureau Interprofessionnel des Vins de Bourgogne

Data 2012

About the Project

Objective: Contact specialized Brazilian media during the Bourgogne Wine Tour.

Mechanism: Press luncheons in São Paulo and Rio de Janeiro.

Results: 30 journalists in São Paulo; 15 in Rio de Janeiro.